The Google Display Network (GDN) is the largest network of websites with advertising space where you can place your ads. The Google Display Network uses precise targeting to reach qualified audiences and expose them to your brand.
Display advertising can help build awareness, increase campaign reach, drive demand for your product and ultimately speed up the buying cycle.
- choose exactly where you want ads to appear, such as news sites, blogs and niche websites related to your product or service
- engage with users using different formats such as text, video or rich media ads
- choose a pricing model that suits your goals – pay per click or impressions
- combine search and display ads to get more conversions compared to search only campaigns